2023 Investor Education review - Most popular posts and videos

Submitted by nsscadmin on

The year has flown by and there are only 11 days left in 2023. Instead of throwing some new investor education (IE) content at you to finish off the year, we searched through our analytics data to find out what our most popular blog posts and videos were this year.

What IE information were users on our website and YouTube channel looking for most? Here’s a rundown of the IE content that generated the most hits and traffic this year:

Before You Invest Blog:

    1. Question of the Week: Do I have to pay tax on US stocks I own in my TFSA?

    Our website users were very interested in learning about taxes paid on US stock in their TFSA in 2023. This was not only our most popular blog post this year, but also the top landing page on the website aside from our main page.

      1. Question of the Week: What is the difference between a hedged and unhedged ETF?

      There was also plenty of interest in the difference between hedged and unhedged ETFs. Do you know the difference? Join the thousands of people who read this post in 2023 to find out.

        1. Why Did Binance Exit Canada?

        Binance was in the news a lot in 2023 and that media interest translated into interest in our blog post on why Binance chose to leave the Canadian market. This was also the most popular blog post written in 2023.

          1. Question of the Week: What are Series F mutual funds?

          Website users were very interested in learning about Series F mutual funds in 2023.

            1. What are the risks when trading on over-the-counter (OTC) markets?

            Many website users learned about the risks of trading on the over-the-counter markets in 2023.

            Here is the rest of the Top 10 most-viewed blog posts in 2023:

              1. Question of the Week: What happens to my shares if a company goes bankrupt?

              2. Question of the week: How many stock exchanges exist in Canada?

              3. Question of the Week: How do capital gains taxes work?

              4. Question of the Week: What are mutual fund series?

              5. Question of the Week: What happens when a company name or stock ticker changes?


              Nova Scotia Informed Investor YouTube Channel

              In 2023 our YouTube Channel grew to include 72 investor education videos. Some of the topics covered by videos produced in 2023 included investment fraud, gamification in online investment platforms, stocks splits, and compound interest. Here’s a rundown of the IE videos that generated the most views this year:

              1. What’s the difference between saving and investing?

              Our most popular video in 2023 by far was our video on the difference between saving and investing. Do you know the difference? Join the thousands of people that watched our video in 2023 to find out.

              1. What are Boiler Rooms?

              Our video on boiler rooms was produced and published four years ago but found a growing audience in 2023 due to an increase in boiler room scams, especially online. Learn about boiler rooms and how to avoid them by watching our video.

              1. 3 Minutes on Ponzi Schemes

              Our first video from 2023 to make our Top 10 list, was also the first video from our new 3 Minutes on… series. Do you have three minutes to spare to learn about Ponzi schemes?

              1. What is investing?

              We delivered investor education content in several different ways, but what is investing in the first place? This video from our Young Investors series explains it.

              1. Don’t get duped by affinity fraud and Ponzi schemes

              Affinity fraud is a particularly heinous type of fraud. Learn why by watching our video on affinity fraud and Ponzi schemes.

              Here is the rest of the Top 10 most viewed IE videos in 2023:

              1. What is a Ponzi Scheme

              2. Suitability and Investment Advice

              3. 3 Minutes on the Red Flags of Investment Fraud

              4. Why should I invest?

              5. What is the Nova Scotia Securities Commission?


              We hope you enjoyed and learned from the IE content we produced and shared throughout 2024 in print, online, and in-person. We have several new IE content ideas coming in 2023, but if there is something you’re looking for information on that we don’t have available or you would like in a different format, please let us know.